Category Archives: Branding

Chichester Chamber Training Programme

Coalition is pleased to have been asked to deliver three workshops for the Autumn training programme for Chichester Chamber of Commerce. The programme is open to members of the Chamber and non members and all workshops are interactive and action-focused, … Continue reading

Posted in Brand Values, Branding, Online marketing, Small Business Marketing, Social media, Strategic Planning, Training | Tagged , , | 2 Comments

Effective Marketing on a Limited Budget

Marketing’s not rocket science! Much of it is common sense, but you pay for the expertise in how to plan it, apply it, monitor it and improve it. Some things you can take into account yourself are: 1. Know your customer … Continue reading

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Branding Uncovered: Why it’s relevant for small businesses

Branding is surrounded by myths and misunderstanding and seems to get under people’s skin; “branding is only for big companies!”; “I’m a small business, why should I care?”; “branding costs money…”. Hopefully this post goes some way towards clarity for … Continue reading

Posted in Brand Values, Branding, Small Business Marketing, Strategic Planning | Tagged , , , , , , , | 2 Comments