In my travels I find there are many business owners who are nervous about outsourcing; whether it’s their accounts, IT, sales, admin or marketing they’re considering getting help with.
When it’s your own business, of course you need to be sure you’re getting help where it’s needed and you need to feel you can trust the person you’re outsourcing to.
So, how do you go about finding the right person? It’s important to be prudent in your recruitment process and here are some tips I put together for The Sussex Newspaper on getting someone in to help with your marketing:
Please let me know your experiences, thoughts and opinions on this – as outsourced marketing is what I sell, it’s helpful to hear from all perspectives!